Public Relations

Public Relations

Marketing

Social Media for Small Biz Made Simple

With a solid strategy, you should be able to manage your social presence in half an hour a day.

Marketing

Should Your Business Have a Customer Loyalty Program?

This marketing technique works if you use the right programs, experts say.

Marketing

How To Network Like a Pro

Attending a networking event? Here’s how to make the most out of the opportunity to meet and greet new people – and how to ...

Money

How to Handle Customer Discount Requests

Three small business owners discuss how they balance losing money with possibly losing a customer.

Marketing

5 Steps to Creating Rabid Fans

These tips can help businesses build the sort of customer loyalty that rivals Taylor Swift’s.

Marketing

Valentine’s Day Promotional Ideas for Your Business

Want to go beyond candy and flowers to promote your business? Here are five ideas.

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