Small Business Marketing & Advertising

Marketing and advertising helps you spread the word about your products and services. Here, you can read tips and gain knowledge about low-cost advertising, social media marketing, online marketing on a budget and more.

Advertising Basics


Social Media For Small Businesses

You’ve set up your social media accounts for your business. Now what?


A Shop That Spooks Customers

Chicago’s Chocolate Shoppe Ice Cream gets a ghoulish makeover for Halloween.



3 Customer Service Lessons From the Hospitality Industry

Build positive customer relationships with these tips from a hospitality pro


How to Say No to Your Customers

Manage customer expectations without damaging relationships with these customer-satisfaction tips.

Web Marketing & Advertising


Can Brazzlebox Benefit Your Small Business?

There’s a new social network for small business owners. Can it work for you?


Why Your Business Has to Pay to Play on Facebook Now

The social media giant keeps cutting down on organic reach. Your company will have to boost its PPC spending to reach this audi...

Email Marketing


Email Etiquette for Small Businesses

Make sure your business emails are professional and effective with these guidelines.


5 Marketing Tools that Will Help You Find the Right Customers

So many customers are online. Here’s how you find the needle in the haystack.

Public Relations


Can You Incentivize Good Customer Behavior?

Turn your customers into partners in your success with these tips.


1 Small Business Question, 3 Answers: Why Are You Thankful?

As Thanksgiving approaches, three small business owners reflect on gratitude.