Small Business Marketing & Advertising

Marketing and advertising helps you spread the word about your products and services. Here, you can read tips and gain knowledge about low-cost advertising, social media marketing, online marketing on a budget and more.

Advertising Basics

Marketing

How the Hyperlocal Movement Can Boost Small Biz

Thinking small is helping businesses achieve big goals.

Money

How to Handle Customer Discount Requests

Three small business owners discuss how they balance losing money with possibly losing a customer.

Marketing

Marketing

Event Marketing Tips for Entrepreneurs

We share the secrets for creating successful, can’t-miss events.

Marketing

How to Turn Charitable Givings Into Good ROI

A first-time small business owner transformed excess inventory into goodwill—and ultimately a better bottom line.

Web Marketing & Advertising

Safety

The 6 Most Common Cybersecurity Mistakes Small Businesses Make

Avoid these errors to help prevent a cyberattack.

Marketing

Infographic: Small Business Marketing

How do small businesses allocate their marketing efforts? We take a look.

Email Marketing

Marketing

5 Tips for a Smooth Transition to a CRM System

Old habits die hard. Here’s how to get your sales team ready for new CRM software.

Marketing

Are These E-Commerce Mistakes Costing Your Business?

Many online shopping carts and checkout pages are just plain clunky. Avoid these four e-commerce mistakes with our solutions to...

Public Relations

Marketing

Event Marketing Tips for Entrepreneurs

We share the secrets for creating successful, can’t-miss events.

Marketing

Social Media for Small Biz Made Simple

With a solid strategy, you should be able to manage your social presence in half an hour a day.

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