Small Business Marketing & Advertising

Marketing and advertising helps you spread the word about your products and services. Here, you can read tips and gain knowledge about low-cost advertising, social media marketing, online marketing on a budget and more.

Advertising Basics

Marketing

How the Hyperlocal Movement Can Boost Small Biz

Thinking small is helping businesses achieve big goals.

Money

How to Handle Customer Discount Requests

Three small business owners discuss how they balance losing money with possibly losing a customer.

Marketing

Marketing

How to Make a Killer Small Business Website

Don’t assume what your target visitors want and need from your website.

Marketing

Trend Watch: Upcycling

Turning trash into treasure: Can it help your business?

Web Marketing & Advertising

Marketing

How the Hyperlocal Movement Can Boost Small Biz

Thinking small is helping businesses achieve big goals.

Marketing

How to Make a Killer Small Business Website

Don’t assume what your target visitors want and need from your website.

Email Marketing

Marketing

5 Tips for a Smooth Transition to a CRM System

Old habits die hard. Here’s how to get your sales team ready for new CRM software.

Marketing

Are These E-Commerce Mistakes Costing Your Business?

Many online shopping carts and checkout pages are just plain clunky. Avoid these four e-commerce mistakes with our solutions to...

Public Relations

Marketing

Social Media for Small Biz Made Simple

With a solid strategy, you should be able to manage your social presence in half an hour a day.

Marketing

Should Your Business Have a Customer Loyalty Program?

This marketing technique works if you use the right programs, experts say.

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