NFIB knows that’s small business owners make exceptional candidates for office. This guide covers all aspects of running for office – from starting a campaign to voter outreach, fundraising, and so much more.
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The Small Business Guide to Running for Office.
A Message from NFIB President and CEO Juanita Duggan
“If you run a business, you need to get involved in politics or politics will run your business.”
Dear Small Business Owner:
Every day you walk into your business, you face a litany of rules, regulations, and laws determined by local, state, and federal officials. Politics—and government—have more than an interest in your business. Their decisions, no matter how big or small, affect your bottom line.
Your decision to consider running for office carries significance. There are 513,000 elected officials in the United States—an astounding number of individuals who govern our lives and your business.
That’s why we’ve created “The Small Business Guide to Running for Office” to help you better prepare for your candidacy. NFIB is proud to be the voice of small business in Washington, D.C. and in state capitals across the nation. Now, we want to be a resource for small business owners who consider running for office.
In many ways, running a campaign is like running a business: You create a strategy and plan, establish a budget, raise the money, and target your audience. And now, voters are your customers.
The following chapters explain the best practices as well as provide examples to help you be a successful candidate for elective office. There is so much at stake and the only way to have good small business policies is to elect good small business candidates!
Thank you again for considering this next step in serving your community and country. I hope you find this guide helpful and wish you the best of luck in your campaign!
Juanita D. Duggan
NFIB President & CEO