’s Small Business Exchange Sees Little Interest In First Week

Date: December 03, 2014

Site Had Only 200,000 Visits In First Week

Small Business Health Options (SHOP) exchange on has seen light
traffic since its opening. While there is no buying season for small business
plans, SHOP plans went on sale Nov. 15, the same day 2015 open enrollment for
individual plans began. According to CMS, the site saw just 200,000 visits in
the first week compared to more than 1.5 million visits to the site’s health
plans for individuals.

While CMS did not disclose how many small businesses chose to offer coverage
through the plans or how many workers purchased them, the low numbers are
sparking concern that the exchange is not going to help workers at small

What This Means For Small Business:

Obamacare has many drawbacks for
small business, but the new small business exchange was promised to
provide cost relief and increased options. However, limitations
and setbacks of the exchange suggest that might not occur.


The Washington Post and CNBC
both cover the issue.

This news article is intended to keep small business owners apprised of current events that may affect them. It does not necessarily reflect NFIB’s policy position on such issues.

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