10/ 10/ 2005
by Cliff Ennico
($12.95; Adams Media)
Small business and entrepreneurial start-ups are at an all-time high with 30 million Americans classifying themselves as self employed. However, statistics show that most small businesses fail within the first two years.
According to author Cliff Ennico, former host of the PBS series "Moneyhunt," you need to learn how to avoid the pitfalls of working for yourself to ultimately succeed in your business.
In this humorous, easy-to-read guide, Ennico provides struggling entrepreneurs with successful and affordable strategies for coping with, and conquering, small-business predators including creditors, crooks and competitors.
This weekly book review is brought to you by MyBUSINESS magazine, the small business magazine for NFIB members.
