10/ 29/ 2003
The Business Roundtable's Post-9/11 Crisis Communications Toolkit, with ideas for pre-crisis planning and prevention, in addition to post-crisis communication and management. Topics covered include:
- Understanding and Applying the Government's Risk/Threat Advisory System
- Knowing and Understanding Specific Audiences
- Assessing Your Current Crisis Plan
- Developing or Updating a Crisis Communications Plan
- Establishing a Crisis Team Structure
- Using CEO COM Link and Other Communications Tools
- Establishing Spokesperson/Leadership Communications
- Understanding Risk Communications
- Controlling Rumors
- Establishing and Maintaining a Crisis Room
- Developing Web-Based Communications
- Preventing a Crisis
- Implementing Crisis Training Techniques and Simulations
- Keeping Your Company Crisis-Ready
Download the Business Roundtable's Post-9/11 Crisis Communications Toolkit. (Adobe Acrobat Reader required.)
