Family And Friends As Investors: Staying Friendly When Your Business Hits Hard Times
10/
29/
2002
by Briar L. McNutt, Esq., Eckert Seamans Cherin & Mellott, LLC
Raising capital from family and friends has many advantages over other types of
financing. Venture capitalists are typically unwilling to invest at the initial
financing stage and generally demand hefty concessions in exchange for their
investments, e.g., seats on the board or veto authority over business decisions.
Family members, friends and acquaintances, however, will often invest early on and
without insisting on control provisions.
Before you talk with family and friends about investing, you should make sure that
your business is ready for outside investors. You should have a viable business
plan backed by financial statements that have been certified or reviewed by an
accountant. Your legal counsel should determine whether the entity under which the
business was initially organized will accommodate investors, whether the business
has a sufficient number of authorized shares or other investment units that it may
offer to investors and whether corporate documents are in order. You, other
officers and key employees should understand the legal obligations that the
business will have to outside investors, such as providing annual financial
statements and holding annual stockholders' meetings.
One disadvantage of soliciting investments from family, friends and acquaintances
is the risk of family feuds or spoiled friendships if your business hits hard
times. It may be impossible to avoid disappointment and hard feelings when your
business goes sour, but the best way to reduce the likelihood that disappointment
will lead to dispute, and dispute to litigation - and to put your business in a
better legal position if it does -- is to create an "arm's length" relationship
between your business and friendly investors. That means making sure that your
investors understand and acknowledge the risks involved in investing in your
business and adhering to all the formalities that a private securities offering to
outside investors entails:
Be realistic about your prospects for success.
Avoid making overly optimistic predictions--either in writing or orally--to
potential investors or the public about the prospects of the business or the return
on investments in the business.
Screen your investors.
Be reasonably certain that potential investors have some business sophistication.
At least make certain that they can afford to lose whatever money they are
investing in your business. To be safe, many small businesses limit the pool of
potential investors to "accredited investors." An accredited investor is a person
with a net worth of at least $1 million or a person whose income in each of the two
most recent years exceeded $200,000 or whose joint income with a spouse for those
years exceeded $300,000 and who has a reasonable expectation of the same income
level in the current year.
Provide full disclosure to investors.
"Full disclosure" means providing investors with written materials describing your
business's operations, assets, liabilities, competition and risks -- all the
information that investors need to know to make an informed decision about
investing in the business. The disclosure materials also should describe investors'
rights (if any) to have a say in the management of your business. They should
clearly state that: (a) investors might receive no return on their investments; (b)
investors might lose the full amount of their investments; (c) there is no market
for the securities that investors will receive; and (d) the securities cannot be
freely sold without compliance with federal and state securities laws.
Each potential investor should receive the disclosure materials.
Full disclosure to investors is important because the antifraud provisions of
federal and state securities laws apply even if you qualify for an exemption from
federal and state registration requirements. This means that you and your business
may be liable for any false or misleading statements (oral or written) that you
make to potential investors.
Enter into written agreements with all investors.
In the written agreements, investors should acknowledge that they have received and
read the disclosure materials described above. The written agreements should also
contain representations from investors that they have sufficient business
sophistication to evaluate the risks of their investments or that they fall within
the definition of an accredited investor. You should ensure that all signature
pages are returned promptly and that the signed agreements are carefully
maintained.
Raising money from friends and family creates emotional issues that can jeopardize
both the personal and the business relationship when tough times come. The safest
way to stay on friendly terms is to keep the business relationship strictly formal
and make sure that investors understand and acknowledge the risks of their
investments.
Briar L. McNutt is an associate in the Business Division of Eckert Seamans
Cherin & Mellott, LLC focusing her practice on corporate and securities law. She
may be contacted at 412.566.2014 or blm@escm.com.

