Small Business Priority: Streamlining Cash Flow
06/
11/
2002
At times, external events like general economic and industry trends, national and
global events and changes in public sentiment may disrupt your businessÆs cash
flow. Usually there's not much a small company can do to alter or improve these
trends. But when it comes to internal company operations and policies, small
business owners and managers have a wide variety of options to streamline cash
flow. Workshop contributor Jeffrey Moses discusses five adjustments to keep the
flow smooth and steady in today's article.
1. Economize whenever possible. It may be tempting to purchase the best and latest
furniture, equipment and services, but these may drain cash flow. Instead, focus
on budgeting. Take a lease on office space in an area of the city that's a step or
two down from the most fashionable. Purchase used or modest furniture instead of
designer brands. When buying computer, phone or copier equipment, look into models
that have been around for a year or two. It's much more important for new and
growing small companies to maintain evenness in cash flows than it is to look
flashy or to have the most cutting edge equipment.
2. When you're purchasing or leasing any type of item or service that is costly,
put it out to bid to at least three companies. Never simply accept the price of
equipment or supplies offered by your suppliers. Before putting a purchase out to
bid, determine your exact specifications, quantities and frequency of purchase.
Tell each company that you're giving the bid to other suppliers, and that you will
be buying based on lowest price. You may be surprised that some suppliers quote
the same types and models of equipment at vastly lower prices--often by 20 or even
40 percent.
3. Cut down on your inventory. You may be able to receive discounts when buying
larger quantities, but if you purchase twice as much as you immediately need,
you'll be tying up cash that could weather you through slow times.
4. Always make sure you're getting paid promptly. You need to assure that payment
schedules are met and should call customers promptly when they fall behind.
Consider offering percentage discounts for early payments. This is a great
motivator that can keep your cash flow streamlined. It's important, of course, to
work with customers, not against them, to assure prompt payment.
5. Arrange to pay your suppliers over time, instead of upon delivery. Always ask
for longer payment terms--and favor suppliers that offer them. You've probably
noticed that most large companies take a full 90 or 120 days to pay their
accounts. Many owners of small companies like to keep payments more current, but
in times of cash crunches, consider extending your payments as much as is
contractually allowed.
Other quick tips to help your cash flow:
Increase your inventory through consignment goods rather than outright purchases
so you won't have to pay suppliers until the products are actually sold. Repair
instead of purchasing new equipment. And be frugal when it comes to purchasing ad
space.
Check with your phone company to see how much you're actually paying per minute
for state-to-state and in-state calling. You should be able to secure
state-to-state rates of less than six cents per minute, in six-second incremental
billing, which means that your time rounds off to the next six seconds, not the
next minute.
Sit down once a month with a list company expenses, ranging from fixed costs such
as leases to variable costs such as utility and phone bills. Determine where you
can cut back without damaging your operations or discouraging your employees. Try
to involve employees in cost-cutting, encouraging them to make suggestions for
ways to reduce expenses.

