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Advertising Basics

Advertising Basics

Marketing

Top Advertising Lessons from Mad Men

Draperisms that help small business owners sell products.

Marketing

To Increase Sales, Think Beyond the Hard Sell

Build relationships with your buyers to make them more comfortable.

Marketing

When It’s Time to Hire an Ad Agency

How to see the signs that your marketing efforts need help.

Marketing

Why Small Business Owners Should Be Creating Videos

You don’t need a big advertising budget to produce high-quality videos.

Marketing

5 Questions for Facebook’s Director of Small Business, Dan Levy

Facebook executive discusses small business social strategy and resources

Marketing

How To Make Money Off Social Media

Small business owners are using social channels to increase their sales.

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