Sponsored by the Network of Employers for Traffic Safety, Drive Safely Work Week October 1-5 is a national campaign designed to help employers emphasize the importance of driving safely both on and off the job to reduce preventable crashes.
During this special week, small-business owners across the country will demonstrate their commitment to protecting the health and well-being of small business' most valuable assets – their employees and their families.
What: Download the 2012 Drive Safely Work Week tool kit as part of the 2012 campaign. This year's campaign theme—Back to Basics – Your Keys to Safe Driving—focuses on promoting proven safe-driving practices. In 2010 and 2011 nearly 8,000 organizations participated in Drive Safely Work Week, reaching more than an estimated 25 million employees.
Why: Encouraging safe employee driving is crucial for employers. Employee traffic crashes, both on and off the job, cost employers an estimated $60 billion annually. The National Highway Traffic Safety Administration estimates employee crashes cost employers $24,500 per crash, $150,000 per injury, and $3.6 million per fatality.
Where: The toolkit can be downloaded for FREE.
The 2012 tool kit focuses on:
NFIB encourages small business owners and their employees to take a few minutes to learn more by visiting http://www.trafficsafety.org.